Customer Acquisition
Channels, CAC, and experiments — find first customers before scaling spend.
Complete each chapter's 5-question quiz (instant feedback), then pass the 10-question course review, then the 20-question final exam (score at the end) to earn course completion on your profile.
ForgEd courses are for general education and logical foundations. They do not replace professional certification, licensure, or cert-level competence.
Skills you will gain
- Acquisition Channels
- Growth Experiments
Chapters
- 1
Chapter 1: Acquisition Channels
5 sections · scroll in textbook
- 2
Chapter 2: CAC and LTV
5 sections · scroll in textbook
- 3
Chapter 3: Growth Experiments
5 sections · scroll in textbook
- 4
Chapter 4: Content Marketing
5 sections · scroll in textbook
- 5
Chapter 5: Paid Acquisition Intro
5 sections · scroll in textbook
- 6
Chapter 6: Referral Programs
5 sections · scroll in textbook
- 7
Chapter 7: Partnerships
5 sections · scroll in textbook
- 8
Chapter 8: Measuring Acquisition
5 sections · scroll in textbook